Why Brokers has to train their own Salespersons

QUESTION: Sir John, bakit po Broker ang dapat mag train ng sarili nyang Salesperson?

ANSWER: The power to hire and fire Salesperson belongs to the Broker. The Broker is accountable to transaction errors resulting from the procedural ignorance of his Salespersons. To avoid excuses, it has to be the Broker who will train his own people, not somebody else. Brokers have diverse focus in terms of area saturation, target type of customers, project specialization, sources of listing, etc. With this diversity, we realize that each Broker's Team have unique training requirement for their own Salespersons to gain sufficient knowledge to accomplish the unique business mission.